What the world needs now is… a little more simplicity

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The solution to doing less, is more

It’s one of the greatest ironies of the modern time. The more technology we take on, the simpler things can become, if we choose consciously.

There are still plenty of Australians who are eager adopters of new tech, but the latest advances often have big demands for data, like high-definition cameras, or cloud gaming. Many of us will need to up our connectivity in order to bring forth the things that can make our spaces more liveable.

To accommodate this growing appetite, in September, nbn is accelerating wholesale speeds on its trio of highest-speed residential products for customers connected via Hybrid Fibre Coaxial and Fibre to the Premises. nbn will also launch its first residential multi-gig wholesale plan in September, which 86 per cent of the Australian population will be able to access when providers begin offering it.

“The network upgrades and accelerated wholesale speed tiers aim to make Australia ‘future-ready’ for the myriad applications that are on the horizon,” explains nbn chief customer officer Anna Perrin.

High speed helps

Faster speeds mean stronger connections all round.Credit: iStock

Growing connectivity isn’t just about making our individual lives better, it’s a huge boon for the systems communities depend on. Think essential services like schools, medical facilities, banks, vital entities like small businesses, and all the connected devices that need to work simultaneously in each setting.

The train needs to go faster to get us all to whatever the next ever-evolving landscape is, and it’s something the current Federal Government has in its sights, confirming in January that “Rolling out faster and more reliable internet is a key priority of this government. It’s good for our economy, it’s better for business and helps to deliver stronger, more connected communities.”

Ready for the next big leap

Most Australians have moved through many leaps forward in technology, from DVD to Blu-ray, to streaming. Many more leaps are just around the corner, but most will rely on a fast connection to the cloud, from live streaming sports and concerts, to cloud gaming and holographic experiences at home. Keeping ahead of the connectivity curve means that whatever devices and experiences are just over the horizon, we’ll be ready.

Meaningful connections

With 37 per cent of Australians still working from home regularly, data requirements continue to grow rapidly, especially for those in roles like media production or other creative industries that need to exchange large files.

We’re also still video calling into our meetings and conducting appointments online, and especially for those in rural areas, high-speed internet should be reliable so that something as straightforward as talking to a therapist can be done with peace of mind.

When everything is joined seamlessly online, reaching out to the people and services we need is sorted. It’s actually pretty simple.

Because when everything in life just works and feels effortless, it allows you to focus on what matters most. Learn more about Australia’s broadband network by visiting the nbn website.

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